The impact of localization on App Store Optimization
The impact of localization on App Store Optimization.
App downloads nearly doubled after implementing localization📈
I included extra keywords across all secondary languages in the US store, which are: Arabic, Chinese (Simplified), Chinese (Traditional), French, Korean, Portuguese (Brazil), Russian, Spanish (Mexico), and Vietnamese.
The process is simple; more localizations -> more keywords -> more reach -> more downloads
#aso #ios