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Your real source of truth for keyword popularity should be Apple Ads

May 1, 2026 · 346 views · 7 likes · 1 repost · 0 replies

There are a lot of ASO tools for keyword research…

But most of the time, the data on popularity and competition isn’t completely accurate.

Your real source of truth for keyword popularity should be Apple Ads.

How to use it:

Create a campaign → Add keywords → Type your keywords → Check suggestions and their popularity

This is much more reliable.